Business Associate

Innovative Entertainment Company

Industry:

Media & Entertainment

Location:

Los Angeles, CA

Function:

Strategy

Seniority:

Pre-MBA

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Position details

Client / Situation

  • Our client is an innovative entertainment company whose purpose is to create opportunities for transformational experiences, and which exists to meet the needs and wants of moviegoers who seek a place of care and respect and who will value the experience of greater connection with its crew members, other customers, its environment, and the film
  • They engaged us to find a Business Associate who will partner with leaders across the company to address critical challenges and develop strategies to drive improvement with a focus on theater analytics, performance reporting, and consumer research

Objectives / Mandate

  • Support the team in driving growth strategies, competitive positioning, and project management across the parent company’s two theater brands
  • Research and identify ongoing business opportunities and trends to drive the strategy of the theater business
  • Provide insight and competitive intelligence to inform brand strategy and positioning
  • Perform in-depth analyses across functional areas (development, operational performance, guest experience, product, marketing, etc.) to recommend strategic opportunities
  • Own and drive forward strategic initiatives
  • Launch new business intelligence and data reporting systems, and help ensure ongoing data quality and accuracy

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